An AI assistant builds carts from lists or photos, shifting brand power from shelf space to algorithmic visibility.
The Dutch brewer's planned job cuts and AI-driven efficiency push highlight structural demand shifts in mature beer markets.
Live football still concentrates attention at scale: Super Bowl LX delivered historic reach across platforms despite a modest YoY decline.
Tech players ramp up capex, betting massive data centers will turbocharge ads and automation despite investor jitters.
Half its founding team is gone, raising doubts about Grok’s pace as rivals lock in enterprise AI deals.
More than half (54%) of TikTok users ages 25-44 have gathered more information about a company or product after hearing about it on the platform, according to a December report from Edison Research.
2025 beat expectations, but December softness hints at mounting household strain.
CEO Michael Fiddelke is moving swiftly to spark growth after 12 quarters of sluggish sales.
Early ChatGPT ads favor learning over ROI; high CPMs and limited measurement skew participation toward brands buying influence and insight.
After a bruising Q3, Fiserv’s new strategies show a path forward.
Bilt customer received Wells Autograph Visa regardless of enrollment.
Shoppers using BNPL for essentials versus discretionary spending are displaying different levels of resiliency.
Hasbro shows the upside of franchise fit and timing as industry growth slows.
As economic headwinds leave grocery shoppers hunting for deals and discounts, consumer behaviors have already demonstrably shifted.
Henrique Braun wants faster, market-level launches to unlock new beverage growth.
Novo’s lawsuit and regulator warnings signal a crackdown on compounded GLP-1s across telehealth.
Aetna is finally finding its footing, managing medical costs more effectively, even as industry-wide pressures remain.
Its recent Pfizer and TrumpRx partnerships show how pharma companies are betting on D2C distribution and consumer-facing pricing.
Big linear TV won’t wow all viewers, but the massive reach can still drive research, provider talks, and care.